In the world of Emirates, where the desert winds whisper tales of tradition and the skyline reaches for modern heights, where the desert breeze meets the pulse of urban elegance, Xenia Yashal emerges as a fragrant tribute to the radiant spirit of the people. In these bustling cities, where individuality is admired as much as the shimmering skyscrapers, the essence of XY shapes a narrative that is deeply rooted in the soul of the region. It is here that XY is born, an olfactory creation crafted to personify the very spirit of the Gulf. In the heart of fragrance innovation, XY presents its extraordinary perfume range—an aromatic legacy “impossible to ignore.” The magic of XY lies in its ability to be unforgettable.

It's a sensory promise that lingers and captivates. Seven years in the making, each fragrance is a curated story, defying expectations with an essence that stands the test of time. Inspired by the Emirati spirit, our fragrances are tailored to complement the climate, ensuring that they resonate seamlessly with the region. In a world that appreciates individuality, our fragrances celebrate the uniqueness that defines the people. From the initial whiff to the lasting impression, XY becomes a part of your personal tale. The journey of XY goes beyond the walls of the perfumery, venturing into the vibrant neighborhoods where the people live, work, and dream.

From the futuristic marvels to the timeless landscapes, the fragrance makes its way into the daily lives of individuals, ready to be touched by our unique scents. From the ambitious young entrepreneur navigating the avenues of success in towering skyscrapers to those who never settle for anything less than extraordinary. The ones who are conscious of their existence and perceptions of themselves. Those who enhance themselves with a timeless fragrance, always in vogue. Embracing a love that goes beyond borders, we invite all to experience the enchantment of our perfumes.